Vodka

Originating from Poland and Russia, vodka plays a crucial part on the spirits market in Eastern Europe. It is also the best selling spirit in the US, which has contributed to its premiumisation over the past years.

Sales in 2020: 385 million 9-litre cases (source: IWSR)
Raw materials: cereals, potatoes, grapes…
Type of distillation: column still, rectification to 96% ABV
Ageing: usually not aged