Tasting-sales
TOUR - Spiritourism key elements: elaborating your offer, adding brand value, developing direct sales


 

OBJECTIVE
To acquire key skills on marketing, organisational and regulatory levels, in order to offer a quality service in a visitor centre and/or touristic experience.
To organise your sales floor in an attractive, successful way.

AUDIENCE
Executives,staff - including seasonal workers - from spirits companies and estates, in order to develop or improve their touristic offer.
Workers from the tourism industry : tour operators, incoming travel agencies, tourist offices, committees, hospitality, restaurants and bars.

PREREQUISITE : none

INSTRUCTORS

Anne Aubineau

Franck Choisne

...

Oriane Chambon

...

Cédric Coulaut

...

Jean-Louis Laboissière

COMPLEMENTARY COURSES
F1C -  Conducting a tasting: a tool to promote your brand - French/English
F6 - Sales strategy: brand identity, distribution networks, digital communication

F1E - Cocktails: how to enhance a spirit


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    DURATION : 2 days / 14 hours

    PRICE : €860  

 



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